Former Jordan Brand senior global design director, Jason Mayden launched Super Heroic, an all new footwear brand for kids which promotes the power of play.
The star model of Super Heroic is the TMBLR v1, an ultra sleek sneaker decked out in technical ingenuity specifically designed for child’s play. It features a seamless interior, a dual density midsole for optimum comfort and, in place of laces are adjustable snap-on silicon utility straps. To keep up with climbs and jumps, it also comes with midsole side traction ridges for added grip and offset durable rubber outsole for balance on uneven surfaces.
Super Heroic TMBLR v1 is designed to inspire play from the ground up. Each pair is packaged in a cool shuttle tube that comes with a snack pack cape!
Beyond the shoe, the brand will also offer an App to help parents find new playgrounds in their areas as well as new games and activities that their child can do. The Super Heroic mission is to empower children to unleash their creativity.
According to Mayden, "Creativity, to me, is the connective tissue between where we want to go and where we are now.”
Super Heroic TMBLR v1 can be pre ordered for USD 99 on the brand’s website. First shipping will be on August 31.
For the adventurous inner kid in all of us, we like the super hero like colorway of The Jordan 1 Top 3.